30.01.2018

ICONIC 504 NEW BALANCE

Last week we made the journey to New York for a celebration of the iconic New Balance 574 silhouette. Since its inception in 1988, the Iconic 574 has been steeped…

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27.01.2018

WOMEN IN MUSIC

As we gear up to attend the Grammys 2018 in the heart of the empire state New York city.  Lets place focus on the women in music, the artist, managers,…

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22.01.2018

A NEW BALANCE

Clocking in over 25 years in the game as a member of the formidable rap force Wu-Tang Clan — delivering slick rhymes throughout the group’s storied career and his own…

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15.01.2018

5 DIGITAL TRENDS 2018!

1# Influencer Marketing – Will continue to grow but there will be fine line between celebrity and influencers. 2#Virtual Assistance – Digital experience of having assistance at your figure tip.…

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09.01.2018

Quality Control!

Here are some helpful tips that you can use with your next client, product, or campaign that we use as guide at #Superfeminaentertainment: Words are powerful, you have to communicate…

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02.01.2018

Actually I Can!

Actually I can, is a bold statement that assures any situation, to be a known fact. There are individuals who imagine it and there are people that are executor.  …

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ENROLL IN OUR MUSIC BUSINESS COURSE $199.00

Rashida Watler is Executive Chief Officer Super Femina Entertainment Watler has built a successful career in artist development and has created strategic marketing plans specifically to increase exposure back-to-sales and promote artists throughout the Country. Rashida specializes in executive producing independent and major record deal recordings, budget planning and implementation, artist management, contract negotiations, clearances & licensing, TV and radio promotion, including promotional touring, producing commercials and working on VH1’s Hip Honors. Some of the most recognizable brands in the world have benefitted from the work of SFE or it’s principals including; Coca-Cola, Moet Hennessy Group (LVMH), Belvedere, Ciroc, Polaroid, Salem, Adidas, Heineken, Laundry By Design, Perry Ellis, Pastry, DCH Honda, Nintendo, X-Box, Best Buy, Naked Juice, Hypnotic, Navan, Hennessy, PINK, Alize, Moet, Dove, just to name a few. In addition to designing and executing marketing concepts for consumer brands, have also worked extensively with major media organizations concerning the marketing of events, products, and entertainers including; Universal Recording Group, Sony-BMG Entertainment, Columbia Records, Loud Records, EMI, Viacom, ESPN, Comcast, Clear Channel Communications, Radio One, MTV, VH1 and HBO. Watler’s all-star resume includes working with some of the industries most sought after celebrities like Asap Rocky, Rza, Method, Raekwon, Neyo, Young Jeezy, Ghost face Killah, Wutang Clan, Destiny’s child, Solange and several other notable R&B and Hip-Hop artists. In addition, Watler’s success as editor in Chief of YRB Magazine has helped her launch branding opportunities for various recording artists and super producers like RZA.

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